The story is set in the 1970s, a time of sexual liberation, social disruption, protest and war. In Australia, a group of surfers chase their sun-kissed dreams. Bill 'Trotter' Dwyer (Keenan) and Snapper Webster (O'Toole), two best friends inspired by their love of the Australian beach, create what will become rival iconic surf brands. Little do they know, however, that their success will tear them and their worlds apart. As their businesses go mainstream, the young rebels and their friends become embroiled in corporate politics, jealousy, homophobia and racial tension. They create bitter, enduring rivalries as they sell their dream to the world.
The first season of Barons, which airs on Monday nights, averages 0.03 in the 18-49 demographic and 164,000 viewers in the live+same day ratings (including DVR playback until 3am). It is currently The CW's worst-watched summer series. Episodes get about 30% more viewers in the live+7 days ratings.
Reruns from the final season of Nancy Drew (2019) are currently filling the Barons time slot. Monday night series The Rising, a British import series that was supposed to get a second season, gets better (but still small) numbers and hasn't been canceled... yet.
Watch a trailer for the series Barons below.
