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Big Vape: The Rise and Fall of Juul

6.6/ 10
50 min
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Season 1, episode 2

First Impressions
Upon launch, Juul rolls out an edgy campaign targeting youth culture until the popular ads come under criticism and spur new regulations from the FDA.
Release date: 11 October 2023
Network:
Big Vape: The Rise and Fall of Juul